You might be an avid Instagram user but we think there are a few features of the social media platform that you might not know about. Hey, we’re a social media marketing agency and we are still learning new things about the platform each day! So let’s go through our top 5 Instagram hacks and help your social media marketing to increase advertising and improve marketing.

 

Add multiple photos to your Instagram Stories:

  1. Go to add a new Instagram Story as normal.
  2. Either take a photo or add one from the small square at the bottom of your camera roll.
  3. After the photo is added go to the Sticker icon in the top right.
  4. Scroll down until you find the Camera Roll button which will have a preview of the most recent picture on your camera roll.
  5. Add the picture or video you want and repeat as many times as you want.

 

 

Utilise Your Bio Effectively

How many pieces of social media content have you seen that end with “click the link in our bio!”? This is so frequently used because links do not work in the content’s accompanying copy, so the only option is to redirect to your bio’s link. But how can you use your bio to its maximum potential? 

Here’s a quick checklist of what you can include in your bio regardless of what your business might be:

  • A branded hashtag to encourage tagging and sharing
  • A slogan or brief description that speaks to your brand voice
  • A bio link pointing to your homepage or a promotion 

Instead of constantly changing your bio’s link every time a new piece of the social media content comes out talking about a promotion or competition, use link.tree to create one singular link that redirects to a customisable list of links! When customising this list of links, convert them using the URL tracker Bit.ly to further assess your Instagram traffic. Your bio is just as much a social media management tool as your social media content itself!

 

See all posts you’ve liked

 

Not only can you see social media content you have bookmarked on Instagram, but you can also see all of the social media content you have liked too!

Here’s how:

  1. Go to your profile
  2. Tap the three stripe icon in the top right corner
  3. Tap Settings
  4. Tap Account
  5. Tap Posts You’ve Liked

 

 

Follow your favourite hashtags

Sick of having to search for the hashtags you love all the time to see what’s new? Well, now you can follow them so they appear on your feed! This is a great way to keep in the loop with other brands in the same sector as you, or avenues you are interested in. So for example, because we are a digital marketing agency in Plymouth, we follow the hashtag #plymouthbusiness to see what new companies pop up and then we can see if we can assist them with our digital marketing services.

 

Here’s how to do it:

  1. Select the magnifying glass icon to visit the Explore tab
  2. Type in the hashtag you want to follow
  3. On the hashtag page, click the Follow button

 

How to post on Instagram from a PC

To post on Instagram from your PC, you need to have Google Chrome. If you don’t have Chrome, download it from here.

Once you have it, follow these steps:

  1. Go to Instagram.com on your Chrome browser.
  2. Go to the settings of your browser by tapping on the three dots on the right side. From there click on More tools, then Developer’s tools

 

 

  1. You’ll then see the developer window for Chrome, which looks like this:

 

 

  1. This window allows developers to test and debug their websites and apps—but we’re going to use it for Instagram. Tap the mobile button.

 

 

5. Then select which mobile interface you’d like to use under the dropdown window.

 

 

6. Once you’ve chosen a mobile interface you’d like to use, refresh the page and you’ll then see the mobile interface on your browser. You are now able to post on Instagram from your desktop as you would on your phone!

You’ll be able to post multiple images, videos, as well as a mix of both from here.

Credit to Hootsuite for this great Instagram hack!

 

Let Us Help You

Want us to do all of your Instagram social media content for you? We are a digital marketing agency in Plymouth that can help push the boundaries of your social media marketing. Get in touch with us today and we’ll see how we can help unlock the soul of your business, gain you more leads & sales, and help your brand remain consistent and professional. Visit our website, or contact us by email at [email protected].